Analytics tutorials and Articles

PDF Optimization: Death to SEO?

Posted under Analytics tutorials and Articles on Saturday, 20 November 2010 by
On April 18th 2005, Adobe announced that it was going to acquire Macromedia. Besides delivering a critical blow to competitive balance of two highly recognized and respected companies, it has inadvertently created a new form of optimization. That's right. PDF optimization. The main...
PDF Optimization: Death to SEO?

Press Release Power

Posted under Analytics tutorials and Articles on Saturday, 20 November 2010 by
I'm sure by now you've heard about how Press Releases can help your marketing campaigns on the Internet. But besides from people telling you, do you have any quantitative evidence that it's worth the time to craft a newsworthy release? From a search marketing perspective, this is one of the...
Press Release Power

Online Marketing Blog Resources

Posted under Analytics tutorials and Articles on Saturday, 25 July 2009 by
Online Marketing Blog Resources View...
Online Marketing Blog Resources

Search Marketing Links 102206

Posted under Analytics tutorials and Articles on Saturday, 25 July 2009 by
RSS to Email service FeedBlitz has launched version 2.0 of the service. Lots of upgrades. via Blogger Design..... View...
Search Marketing Links 102206

20 Analytics Tools For Blogs

Posted under Analytics tutorials and Articles on Saturday, 25 July 2009 by
There are a lot of data points that can be meaningful for tracking blog effectiveness. That is, tracking what happens when visitors arrive at and engage with your blog content. It really comes down to the purpose of your blog. Metrics for a blog that’s focused on making a web site more search...
20 Analytics Tools For Blogs

5 Lesser Known Google Analytics Features

Posted under Analytics tutorials and Articles on Saturday, 25 July 2009 by
Google Analytics is a great program that can do a lot more than most people realize. Here are a few features that you may not know about...... View...
5 Lesser Known Google Analytics Features

Social Media Monitoring – Top 10 Reasons for Monitoring Brands

Posted under Analytics tutorials and Articles on Saturday, 25 July 2009 by
We're excited to share this next guest post from David Alston of Radian6. A fast emerging leader in the field of social media measurement Radian6 is a service TopRank uses to provides social media monitoring to clients. Radian6 serves hundreds of leading PR firms, ad agencies and brand...
Social Media Monitoring – Top 10 Reasons for Monitoring Brands

Tweetpoll Results on Social Media Monitoring and Measurement

Posted under Analytics tutorials and Articles on Saturday, 25 July 2009 by
Social media monitoring and social media measurement are two very different things, but I think many of the searchers and social media taggers using those phrases don’t always make the distinction. For some quick insight from a qualified audience, I turned to Twitter and within an hour had...
Tweetpoll Results on Social Media Monitoring and Measurement

Identify, Analyze, Act: SEM by the Numbers

Posted under Analytics tutorials and Articles on Saturday, 25 July 2009 by
What is it about web analytics that that intrigues and yet scares companies at the same time? Everyone want to understand analytics, yet once one starts digging in, it can get complicated. In Identify, Analyze, Act: SEM by the Numbers, they gave tips.... View...
Identify, Analyze, Act: SEM by the Numbers

Visualizing Blog Analytics

Posted under Analytics tutorials and Articles on Saturday, 25 July 2009 by
There are many ways to analyze the effect of blogging with Google Analytics ranking at the top for most due to the pricetag of free and robust features. As the social web continues to grow and become central to the internet experience, analytics and social monitoring software will HAVE to...
Visualizing Blog Analytics

Measuring the Value of Search Optimized PR

Posted under Analytics tutorials and Articles on Saturday, 25 July 2009 by
Measuring the effect of online marketing and PR efforts is essential for both understanding the return on investment but also for feedback that will improve subsequent efforts.... View...
Measuring the Value of Search Optimized PR